It is our mission to:
- Create and deliver quality financial products and services to residents of our delineated market area;
- Be the premier or dominant financial institution in our market area -- if not in size, then in quality, in customer satisfaction, and in public perception;
- Provide a stimulating and challenging work environment that encourages, develops, and rewards excellence;
- Improve the quality of life and the business environment in our market area by donating time and resources toward worthwhile community projects;
- Through dedication and commitment to the above, and through a willingness to invest resources to perform this mission, achieve superior financial performance that maximizes the value of our shareholders' interest.